American sales of Anheuser-Busch InBev tanked in the third quarter, the company revealed on Tuesday, yet more proof that American consumers succeeded in boycotting the company for sponsoring transgender influencer Dylan Mulvaney.
Globally, Anheuser-Busch InBev reported generally positive figures in sales and revenue for the third quarter, measuring metrics from July through September. But those numbers were "partially offset" by a 17% decrease in U.S. sales over the same period and a massive 13.5% drop in revenue. Overall, there was a 29.3% decline in adjusted U.S. earnings.
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