We The People

We The People

Saturday, October 10, 2026

Nike CEO's Memo to Employees Is Soul-Crushing to Woke Activists Who Captured Company for a Decade

Nike CEO's Memo to Employees Is Soul-Crushing to Woke Activists Who Captured Company for a Decade: 

Nike’s CEO has come to a startling conclusion about his company: It turns out that an athletic-wear corporation sells athletic wear, not politics.

In an employee memo reported this week, Elliott Hill admitted that the company had been spending most of 2026 putting “sport at the center of everything we do,” as the company’s share price drops and the brand loses market share.

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