The ad featured male model Harper Watters twirling in dresses.
Anthropologie customers took to the comment section to inform the women’s clothing brand that they are not interested in seeing men dance in dresses.
The company then disabled comments for the post, so customers took to the comment sections of other posts to continue slamming the brand.
“Seriously? I don’t want to see a man’s bulge as he’s twirling in a dress,” one Instagram user wrote. “This is not the way to go Anthropologie. Looks like my recent purchases are going back to the store.”
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